How I Changed My Facebook Business Page Name How I changed my Facebook Business Page Name Posted at 11:15h in Social Media Marketing I started a Facebook page for my business many years ago. I had spent thousands of dollars running ad campaigns and gaining likes. My business was part of a worldwide franchise, so I was using their brand in my Facebook Page Name (which I recommend you don’t do, I found out it can be hard to change!).
When branching out on my own, I wanted to keep the page, and the thousands of followers I had gained through my campaigns and years of running my business. I thought it would be simple enough, follow the Facebook Help instructions and simply request a name change.
Here are the instructions on Facebook to change your page name. How do I change my Page’s name?
You’ll need to be an admin to request a change to your Page’s name. To request a change to your Page’s name: Click About on the left side of your Page Click Edit Page Info Enter a new Page name and click Save Changes Review your request and click Request Change
Seems simple enough, right? I soon found out… not so simple! Every time I requested a new name, it would be rejected. After 3 attempts I decided to reach out to my network of professionals in the digital marketing/web space and even they were not sure what to do. Facebook make it extremely hard to change your page name, and even harder to contact someone to find out why!
I turned to Google for answers and I found all sorts of info on the web… In the e-web marketing blog they say; Unfortunately it’s not as simple as that. In fact, for those of us with over 200 ‘likes’, changing your Facebook Page name is not an easy task. The Facebook Help Centre doesn’t provide much assistance either, with the only answer to changing your name being that, well, you can’t. This is clearly a big problem for businesses that have spent time and effort building their fan base. Indeed, many businesses I have spoken to have had to create an entirely new page from scratch and while they can ask existing fans to ‘like’ the new page, the conversion rate of an attempt such as that is slim”